About Digitally Savvy
Digitally Savvy knows how internet users behave. We know why they go to your website, how they got there and what they're looking for. More importantly, we know why they leave your site. We work hard to understand your specific business problems and goals and develop comprehensive interactive strategies to allow you to go beyond them.Our team works both directly with clients and with agencies to offer digital media solutions that are efficient for your marketing goals.
Our Offerings (click title to view details)
Digital Media
We offer digital media planning/buying for both branding and DR-focused campaigns.
This includes background research (through subscription-based tools) + media buy recommendations and execution.
Execution is handled through DART or ATLAS ad-serving systems in order to track engagement metrics (from impression, to click, to conversion).
Also offered:
--Traditional Extension Programs
We work with many traditional agencies as their digital auxiliary arm. Offering includes television, radio & print extensions.
--SEM
Includes building keyword lists, recommendations on monthly spends. We execute SEM plans and manage the account daily.
This includes background research (through subscription-based tools) + media buy recommendations and execution.
Execution is handled through DART or ATLAS ad-serving systems in order to track engagement metrics (from impression, to click, to conversion).
Also offered:
--Traditional Extension Programs
We work with many traditional agencies as their digital auxiliary arm. Offering includes television, radio & print extensions.
--SEM
Includes building keyword lists, recommendations on monthly spends. We execute SEM plans and manage the account daily.
Competitive Research
Digitally Savvy offers an array of digital business analyses for your company/brand. Develop documents outlining where you stand in the marketplace for digital advertising, what your competitors are doing, and help establish where you should be running and why. Our team subscribes to and is fluent in: TNS ‘Stradegy’, Nielsen Suite, ComScore Suite, Quantcast and more.
Web Development
--Web Site Development
Design and development a site that will accurately represent your brand / product.
Use your existing site architecture and design to add extra functionality to your current website.
Develop micro sites for specific use during various advertising campaigns.
--SEO
Optimize your website for improved search engine result placement.
Establish what keywords are driving the most traffic to your site, and how we can maximize these and other relevant words to keep you competitive against your competitors.
Design and development a site that will accurately represent your brand / product.
Use your existing site architecture and design to add extra functionality to your current website.
Develop micro sites for specific use during various advertising campaigns.
--SEO
Optimize your website for improved search engine result placement.
Establish what keywords are driving the most traffic to your site, and how we can maximize these and other relevant words to keep you competitive against your competitors.
Social Media: Listening, Monitoring, Engaging
Using specialized social monitoring software, Digitally Savvy is able to produce accurate reports for your business/brand's digital presence. Our team uses these analytics in order to establish a plan for your business to leverage social media to expand your business.